Melanie Asher

  • Name:
    Melanie Asher

  • Company:
    Omicle LLC

  • Title:
    Founder and President of Omicle LLC, MBA / Fractional CMO

  • Area of Expertise:
    International author, National speaker, Building brands worthy of going viral®

  • Website:
    www.Omicle.com

  • Speaking Topic #1:
    Mastering the Social Media Experience

    The enigma of social media—it’s a part of your marketing strategy, but how do you use it? This presentation focuses on the difference between marketing to your customers’ versus what the search engines need to get on page one and how to bring the two together to integrate social media into your existing marketing strategy and increase your bottom-line.

    A workshop version of this presentation is also available to help train your employees about the specific tools, their use, and how it supports your organization’s social media efforts. The workshop will cover up to two social media tools per presentation day and each tool requires two hours.
    You will learn:

    • New ideas to implement immediately to produce powerful results
    • Simplified best social media practices that are easy to implement
    • How to integrate social media with ‘traditional’ marketing efforts
    • The latest research about social media and what it means for you
  • Hometown:
    Bellingham, Washington

  • Will Travel:
    Locally

  • Speaking Sample:

Melanie is an international author and national speaker who is passionate about you creating your unforgettable brand.

Melanie Asher, MBA moves brands from “just” marketing into the operations of your business. With over a decade of experience as a CMO, she has worked with businesses ranging from startups to international companies. Melanie speaks and consults with companies on the secret of achieving loyalty through an unforgettable brand experience and why this is actually what makes or breaks a company’s ability to achieve loyalty.

She’s worked in radio, as a video director, developed computer-based training for the US Navy, planned events, and as an adjunct professor teaching communication through multimedia.

Melanie is the president of Omicle where she helps companies develop their own brand experience to achieve the customer loyalty, market share, and the profitability they desire. Her clients have won “Best Place to Work” and “Most Innovative” awards and have even been featured in national magazines. She is also the author of three culture-driven books. She lives in the Pacific Northwest with her two children, a four-legged cat and a two-legged son. Melanie also loves to hike, experiment in the kitchen, and dance.

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